04

Web Design

Luminary

A clean subscription website redesign focused on clarity, performance, usability, and stronger long-term user engagement.

Project overview

Luminary’s website was redesigned to strengthen its subscription experience through clearer structure, refined layouts, and more intentional messaging. The main goal was to simplify navigation, reduce cognitive load, and help users quickly understand the value of the service while moving confidently toward subscription decisions.

Project process

We began by reviewing existing user behavior to identify friction points and areas of confusion. Layouts were restructured to improve content flow, typography was refined for better readability, and spacing was adjusted to create a calmer, more focused experience across all key sections.

Final result

The final website delivers a faster, cleaner, and more intuitive experience. Improved hierarchy and clearer messaging increased engagement and usability, helping Luminary present a modern, trustworthy brand while supporting long-term subscription growth.

Client Name:

Brightstack

Service Offered:

Web Design

Timeline

5 Weeks

Project Kickoff

Mar 30, 2025

Previous project

FAQ's

Common questions about our services

Book a Free Business Blueprint Call

A quick, laid-back 15-minute chat to see if we're the right crew for you.

Get started

Get started

What services do you offer?

We handle everything needed to grow your presence and bring in leads: High-end content production, social media marketing strategies, Meta ads management, and web design.

What packages do you offer?

We offer three core options depending on where your business is at: 1. Production Package: For businesses wanting occasional high-end content shoots 2. The Lead Machine: Ongoing content and social media management, with optional ads to drive consistent enquiries 3. Market Dominator: Everything in The Lead Machine, plus an elevated content cadence designed to make your brand the undeniable authority in your local market.

What are the benefits?

More leads. Better quality jobs. Stronger positioning. We help you: . Stand out from competitors instantly . Attract higher-value clients . Build consistent enquiry flow Every strategy is tailored based on where your business is at when you come to us.

Turnaround time and changes?

Fast and consistent. We guarantee a 5 business day turnaround on content, so you’re never waiting around. If anything needs adjusting, we offer unlimited revisions to make sure it’s exactly how you want it. Everything is built to keep your content flowing and your marketing moving.

Is this for all builders and tradies? Do I need to be good on camera?

Yes. Residential builders, construction companies, renovators, carpenters, landscapers, concreters and more. If your goal is to look more premium and bring in consistent, high-quality work, this is built for you. And no, you don’t need to be good on camera. You’re meant for the tools, we’re meant for the production. We guide you through everything and can capture multiple videos in just a couple of hours.

When can we get started?

As soon as you’re ready. Our ongoing services have a 7-day onboarding period, and production shoots can be booked within a few days depending on availability.

FAQ's

Common questions about our services

Book a Free Business Blueprint Call

A quick, laid-back 15-minute chat to see if we're the right crew for you.

Get started

Get started

What services do you offer?

We handle everything needed to grow your presence and bring in leads: High-end content production, social media marketing strategies, Meta ads management, and web design.

What packages do you offer?

We offer three core options depending on where your business is at: 1. Production Package: For businesses wanting occasional high-end content shoots 2. The Lead Machine: Ongoing content and social media management, with optional ads to drive consistent enquiries 3. Market Dominator: Everything in The Lead Machine, plus an elevated content cadence designed to make your brand the undeniable authority in your local market.

What are the benefits?

More leads. Better quality jobs. Stronger positioning. We help you: . Stand out from competitors instantly . Attract higher-value clients . Build consistent enquiry flow Every strategy is tailored based on where your business is at when you come to us.

Turnaround time and changes?

Fast and consistent. We guarantee a 5 business day turnaround on content, so you’re never waiting around. If anything needs adjusting, we offer unlimited revisions to make sure it’s exactly how you want it. Everything is built to keep your content flowing and your marketing moving.

Is this for all builders and tradies? Do I need to be good on camera?

Yes. Residential builders, construction companies, renovators, carpenters, landscapers, concreters and more. If your goal is to look more premium and bring in consistent, high-quality work, this is built for you. And no, you don’t need to be good on camera. You’re meant for the tools, we’re meant for the production. We guide you through everything and can capture multiple videos in just a couple of hours.

When can we get started?

As soon as you’re ready. Our ongoing services have a 7-day onboarding period, and production shoots can be booked within a few days depending on availability.

FAQ's

Common questions about our services

Book a Free Business Blueprint Call

A quick, laid-back 15-minute chat to see if we're the right crew for you.

Get started

Get started

What services do you offer?

We handle everything needed to grow your presence and bring in leads: High-end content production, social media marketing strategies, Meta ads management, and web design.

What packages do you offer?

We offer three core options depending on where your business is at: 1. Production Package: For businesses wanting occasional high-end content shoots 2. The Lead Machine: Ongoing content and social media management, with optional ads to drive consistent enquiries 3. Market Dominator: Everything in The Lead Machine, plus an elevated content cadence designed to make your brand the undeniable authority in your local market.

What are the benefits?

More leads. Better quality jobs. Stronger positioning. We help you: . Stand out from competitors instantly . Attract higher-value clients . Build consistent enquiry flow Every strategy is tailored based on where your business is at when you come to us.

Turnaround time and changes?

Fast and consistent. We guarantee a 5 business day turnaround on content, so you’re never waiting around. If anything needs adjusting, we offer unlimited revisions to make sure it’s exactly how you want it. Everything is built to keep your content flowing and your marketing moving.

Is this for all builders and tradies? Do I need to be good on camera?

Yes. Residential builders, construction companies, renovators, carpenters, landscapers, concreters and more. If your goal is to look more premium and bring in consistent, high-quality work, this is built for you. And no, you don’t need to be good on camera. You’re meant for the tools, we’re meant for the production. We guide you through everything and can capture multiple videos in just a couple of hours.

When can we get started?

As soon as you’re ready. Our ongoing services have a 7-day onboarding period, and production shoots can be booked within a few days depending on availability.